A lesson focused on post-pitch reflection and strategic iteration. Students conduct a SWOT analysis of their own performance and draft a 'Pivot' plan to refine their business concept based on audience feedback.

The unit capstone experience where students present their marketing campaigns as founders. Includes a two-day formal pitch event with peer judging, Shark Tank-style Q&A, and 'Class Cash' investment reflections.

A lesson focused on public speaking and professional presentation etiquette. Students learn non-verbal communication techniques, projection, and how to use digital slides as a backdrop rather than a teleprompter.

A high-energy, 30-minute coaching session focused on five critical self-advocacy scenarios. Includes role-play, visual aids, and practical toolkits for immediate application in real-world settings.

High schoolers align their device habits with professional workplace standards, focusing on agency and self-regulation.

Eighth graders develop peer accountability allies and set community standards for focused digital collaborative work.

Seventh graders explore the difference between compliance and agency, evaluating how their digital navigation builds their personal brand.

Sixth graders analyze the attention economy and map out personal accountability safe-zones for any classroom environment.

Fifth graders model digital leadership by sharing navigation strategies and mentoring peers in responsible device use.

Fourth graders master the art of switching between digital tasks efficiently using the '3-2-1 Switch' protocol.

Third graders identify 'navigation hazards' and use a collaborative 'Focus Shield' to stay on their learning path.

Second graders practice communicating their focus through physical 'Readiness Signals' to show they are prepared for the digital landscape.

First graders distinguish between 'Learning Tools' and 'Toys' and practice navigating only to the path shown by the teacher.

Kindergarten students learn that their device is a special tool for learning and practice listening for 'Red Light/Green Light' signals to know when to navigate.

A lesson focused on data visualization and presentation flow. Students learn to simplify complex spreadsheets into high-impact slides, animate charts for storytelling, and finalize their full pitch deck.

A lesson focused on visual consistency and branding in pitch decks. Students learn to use master slides, image masking, and brand-aligned assets to create the first half of their digital marketing pitch.

A lesson focused on business storytelling and pitch deck structure. Students learn to frame their marketing campaign as a problem-solving narrative using the 10-Slide Rule and 'invisible' design principles.

A lesson focused on designing large-format print advertisements. Students learn the differences between RGB and CMYK color modes, resolution requirements, and how to design for 'glanceability' using the Drive-By Test.

A lesson focused on creating high-impact vertical social media advertisements. Students learn the 'Thumb-Stop' rule, the 60/20/20 anatomy of mobile ads, and design safe-zone techniques in Canva.

High schoolers align their device habits with professional workplace standards, focusing on agency and self-regulation.

Eighth graders develop peer accountability allies and set community standards for focused digital collaborative work.

Seventh graders explore the difference between compliance and agency, evaluating how their digital navigation builds their personal brand.

Sixth graders analyze the attention economy and map out personal accountability safe-zones for any classroom environment.

Fifth graders model digital leadership by sharing navigation strategies and mentoring peers in responsible device use.

Fourth graders master the art of switching between digital tasks efficiently using the '3-2-1 Switch' protocol.

Third graders identify 'navigation hazards' and use a collaborative 'Focus Shield' to stay on their learning path.

Second graders practice communicating their focus through physical 'Readiness Signals' to show they are prepared for the digital landscape.

First graders distinguish between 'Learning Tools' and 'Toys' and practice navigating only to the path shown by the teacher.

Kindergarten students learn that their device is a special tool for learning and practice listening for 'Red Light/Green Light' signals to know when to navigate.

A lesson focused on the core marketing message: the Value Proposition. Students learn the formula for persuasive messaging and how to design high-impact 'Hero Text' for digital landing pages.

High school students develop agency and professional digital habits, demonstrating Accountability by aligning their device use with academic goals and professional communication.

Middle school students focus on the JHawk Way value of Accountability by managing their digital attention and communicating respect through focused device use.

Elementary students explore how to be Responsible JHawks by navigating to the right learning tools at the right time and communicating their readiness to learn.

Students learn the fundamentals of financial forecasting, calculating revenue vs. profit, and using absolute cell referencing ($) to project business growth over time.

Students learn to transform raw spreadsheet data into impactful Pie and Bar charts to visualize market trends and customer intent.

Students learn to use sorting, filtering, and conditional formatting in Google Sheets to identify target audience trends and organize large datasets efficiently.

Students transition from data entry to data analysis by learning essential Google Sheets formulas like =SUM, =AVERAGE, and =COUNT, as well as the efficiency of the Fill Handle.

A 5-page workbook unit focused on strengthening executive functioning and planning skills for teenagers, using a 'Command Center' technical manual theme.

A comprehensive unit preparing students for the financial and logistical realities of post-secondary life, covering education pathways, housing, vehicle maintenance, and budgeting.

A comprehensive K-12 behavior management system that synthesizes best practices from MTSS, PBIS, and restorative justice frameworks. This lesson provides teachers with a clear decision-making flow and a detailed policy handbook for maintaining a positive school culture.

An analysis of the financial decisions made in the film Goodfellas, focusing on high-risk income, the "bust-out" business model, and the long-term costs of illicit wealth.

Students master the technical side of search, from basic search engine mechanics to advanced database filters and professional inquiry tools.

Focuses on the art of inquiry, teaching students how to transform broad interests into specific research questions and effective search keywords.

Students master the technical side of search, from basic search engine mechanics to advanced database filters and professional inquiry tools.

Focuses on the art of inquiry, teaching students how to transform broad interests into specific research questions and effective search keywords.