Youth Prevention Leaders Cheat Sheet
Grades 9–12 Leadership Orientation
PUBLIC HEALTH & PREVENTION
Core Frameworks & Planning Metaphors
FOUNDATIONAL THEORIES — SIDE A
LEADER:
COALITION:
ORIENTATION DATE:
1. Public Health 101
Public Health focuses on protecting and improving the health of entire populations. Instead of treating sick individuals one-on-one, public health practitioners work to prevent problems before they start by changing the underlying conditions that shape choices.
The Prevention Mindset Shift
Instead of asking: "Why did this person make that bad choice?" Public Health asks: "What conditions made that choice more likely, and what can we change in the environment?"
2. Three Levels of Prevention
Primary (Our Focus) PRE-ENTRANCE
Stop a problem before it starts by reducing risk factors & strengthening protection. Think: Prevent it before it happens.
Secondary (Early Stage) CATCH IT
Identify problems early and intervene. e.g., screening students beginning to show risk behaviors.
Tertiary (Treatment/Recovery) RECOVER
Reduce impact of an existing problem. e.g., medical treatment, therapy, harm reduction.
3. Upstream vs. Downstream
THE RIVER METAPHOR
If people keep falling into a river, downstream efforts focus on pulling them out and treating them. Upstream prevention asks, "Why are people falling into the river in the first place?" and builds a fence or alters the path to keep them safe.
4. The Party Planning Model
You cannot throw a legendary birthday party by just buying a cake and hoping people show up. You cannot jump straight into a strategy without planning:
1. Assess (Who is coming?): Ask friends what music they like, search for potential dates, find dietary restrictions. Get data first!
2. Build (Get co-hosts): Recruit a planning committee, divide tasks, set up the group chat, and gather resources.
3. Plan (Design the night): Set a budget, pick the venue, make a backup rain plan, and schedule exact event segments.
4. Act (Throw the party): Open the doors, turn on the music, make introductions, and run the activities as planned.
5. Evaluate (Did they have fun?): Check if guests stayed, ask friends what they liked, and use findings to make the next party better.
5. Environmental Strategy
Environmental prevention alters physical, economic, and social settings around youth instead of holding individual teens solely responsible.
Individual Response: "Tell individual youth that substance use is harmful."
Environmental Response (Upstream Focus): "Examine retailer density, billboard marketing, local policies, and compliance."
Orientation Core Focus
Our team focuses strictly on Universal, Primary, and Environmental strategies. We build systemic fences upstream rather than intervening with clinical caseloads downstream.
© 2026 Youth Prevention Coalition. All rights reserved.
FORM: 104-PH-BND
Youth Advocacy & Action
ADVOCACY & GLOSSARY
Community Connection & Guardrails
GLOSSARY COMPANION — SIDE B
Risk vs. Protective Factors
Think of a scale. Our goal is to tilt the balance by shrinking things that cause harm and building up things that support us.
Risk Factors (Things to Shrink)
- Easy access to buy vapes or alcohol
- Commercial ads everywhere you look
- Belief that "everyone vapes"
- Unsafe or run-down community spaces
- High stress & feeling socially isolated
★ Protective Factors (Things to Build)
- Feeling connected & safe at school
- Supportive, caring adult allies
- Opportunities to lead & advocate
- Safe, free parks & recreational areas
- Strong sense of community belonging
The Power of Connectedness
Systemic prevention means building a community that holds you up.
When we secure safe spaces, clean recreational hubs, and positive adult relationships, youth thrive. Building up these protective social and physical networks is a critical tool for upstream prevention.
Stigma-Free language
| Preferred (Use) | Stigmatizing (Avoid) |
|---|
| Person with a substance use disorder | Addict / Junkie / Drug abuser |
| Person in recovery | Clean / Ex-addict |
| Person with a disability | Handicapped / Wheelchair-bound |
Key Prevention Glossary
Primary Prevention (Our Focus) Upstream tactics designed to target environments, reduce exposure to marketing, and eliminate physical product accessibility before any usage occurs.
Policy, Systems, & Environmental (PSE) Change Modifying regulatory codes (policy), structural protocols (systems), or community layouts (environment) to sustain healthy default choices.
Social Norms Marketing Using local survey data to correct exaggerated usage myths, reducing conformity pressure by showing that healthy non-usage is the statistical majority.
Commercial Determinants of Health The ways corporate practices, product prices, spatial advertising densities, and promotions target youth and influence behavior.
Universal vs. Indicated Prevention Universal: Broadly implemented strategies targeting entire cohorts. Indicated: Specialized actions targeting specific individuals.
OUR SCOPE: Systems Over Counseling
Youth advocates focus on public health and environmental structures. We do not engage in peer therapy, medication monitoring, or clinical crisis management.
OUT OF SCOPE:
- Individual crisis counseling
- Therapeutic advice
- Personal tracking
IN SCOPE (OUR ROLE):
- Policy advocacy & education
- Zoning retail audits
- Community connection campaigns
💡 Orientation Pro-Tip: Orientation is packed with new terms, policy definitions, and acronyms. Don't stress about memorizing everything today! Keep this sheet with you to translate concepts on the fly.
© 2026 Youth Prevention Coalition. All rights reserved.
FORM: 104-PH-BND